Scaling multi-brand e-commerce with composability
Tata Digital integrates 20+ brands to launch their SuperApp, Tata Neu, in 4 months with Sanity—overcoming the challenges of content diversity and siloed stacks.
See how the Sanity Composable Content Cloud, including Sanity AI Assist, gives you the freedom to deliver superior content experiences quickly and confidently.
Customer stories
Platform Overview
To meet the ever-increasing demands of modern engagement, you need a modern content management system. Tackle channel proliferation, localization, personalization, and more with Sanity. Sanity is made up of three main components:
A content workspace you can tailor to match your team's needs—with all the visual tools they expect built-in. Real-time collaboration removes bottlenecks and empowers teams with custom access and workflows.
A no-ops storage and distribution layer that syncs content and data for use by teams across your organization. Its precise query language enables reusing content anywhere.
Sanity's APIs are designed for developers to thrive. They seamlessly integrate with existing CI/CD workflows, support programmatic schema coding, and offer real-time 2-way syncing.