One content backend for every rate, report, and region.
Market reports, rate disclosures, investor updates, product pages. Financial services content lives across dozens of channels and every word matters. Sanity gives finance teams one structured content backend to manage it all, with real-time updates, coordinated publishing, and AI that works within your governance requirements.
Trusted by leading digital innovators
Built for how financial services teams actually work
Structure products, rates, and disclosures your way
Content Lake stores financial content as structured JSON with true referential integrity. Model the relationships between products, rate tables, compliance disclosures, and regional variants however your business needs. Update a product detail once and it reflects everywhere: website, app, advisor portal.
Put bulk content operations on autopilot
Updating disclosures across 500 product pages after a regulatory change? Localizing investor materials into 12 languages? Content Agent handles bulk edits, audits, and gap analysis through conversation. What took days takes minutes.
Give your AI agents reliable financial context
Customer service bots, advisor tools, and pricing agents need accurate, governed content to work reliably. Agent Context lets you ship agents that query your financial content with business rules, semantic search, and real-time data. No hallucinated rates. No stale disclosures.
Coordinate regulatory launches without the spreadsheet
A rate change touches product pages, disclosure documents, marketing banners, and advisor materials across multiple regions. Content Releases lets your team group all those changes, preview them together, and publish everything at the right moment. No more coordinating page by page.
The cloud platform for composable banking leverages Sanity
Mambu is the cloud platform for composable banking that’s built for change. They chose Sanity as their content platform so they could continuously build on a future-proof single source of truth and power their JAMstack based front-ends.
Applications
- Content management
Integrations
Gatsby
Netlify
Google Analytics

Sanity means much more to us than just headless CMS. We’re convinced about the benefits of structured content and what it means for the future of digital marketing at Mambu.
Sanity is ranked #1 out of 85 CMSes on G2
G2.com, the world's largest marketplace for software, has rated Sanity as the #1 leader in the Headless CMS category, as measured by customer review ratings and market presence

Content models that match how your financial business works
Define schemas for products, rate structures, compliance disclosures, investor updates, regional variants, and more. Each content type maps to real financial operations, not generic CMS templates. Use built-in field types or create your own. The result is a content backend shaped around your business, not the other way around.

A powerful backend for Australia's second largest health insurer
ahm needed a sustainable way to manage content across two React apps. They turned to Sanity for a decoupled solution. Results included improved customer experience, better sales performance, and content management capabilities for business users.
Applications
- Content management
- Website
- Mobile app


5 weeks
Timeline
200
Employees
Sanity's Content Operating System
The intelligent backend for companies building AI content operations at scale. Sanity provides the structured foundation, automation layer, and agentic context companies need to move faster, work smarter, and power every content experience, from websites to AI agents.
Content Lake
A no-ops storage and distribution layer that syncs content and data for use by teams across your organization. Its precise query language enables reusing content anywhere.
Sanity Studio
A content workspace you can tailor to match your team's needs—with all the visual tools they expect built-in. Real-time collaboration removes bottlenecks and empowers teams with custom access and workflows.
APIs
Sanity's APIs are designed for developers to thrive. They seamlessly integrate with existing CI/CD workflows, support programmatic schema coding, and offer real-time 2-way syncing.
AI built into every layer
Content Agent runs bulk edits and audits through conversation. Agent API handles schema-aware generate, transform, and translate. Compute triggers automation on any content change. And the MCP Server gives AI agents governed access to your content. It's not bolted on — it's built in.




