Andy Fitzgerald Consulting

Andy Fitzgerald Consulting, LLC is a solo content operations engineering & design practice focused on helping organizations on the Sanity platform optimize their content operations to achieve well-defined content goals and unlock new business and market opportunities.

Since 2016 clients have trusted me to help them understand and articulate challenging information contexts and be their hands-on, collaborative partner in developing effective, goal-driven solutions. Since 2020 I've focused predominantly on helping organizations using the Sanity Content Operating System orchestrate and launch resilient, outcome-based approaches for creating and managing content online.

Design & Build
You're getting started with Sanity and need hands-on guidance with discovery, alignment, and then an experienced hand to help you design and develop your Sanity Content Operating System.

Rescue
You've already adopted Sanity, but are off to a rocky start. Maybe your Sanity instance feels buggy, or maybe your setup is technically "correct," but it's not the right setup for your organization's needs. I can help.

Level Up
You're building landing pages and adding posts like a champ ... but isn't there more your "content operating system" should do to create impact and unlock opportunities? There is. I can help you take your content operations to the next level to achieve targeted goals in your specific business domain.

I work collaboratively with stakeholders, client teams, and trusted partners to create purpose-built content operating systems that advance organizational aims, correct counterproductive habits, and unlock new opportunities to communicate effectively across contexts.

Organizations that benefit the most from my services are those with domain-specific content needs where quality and consistency drive bottom line business requirements.

Projects where I'm able to have the most impact are often also those where in-house or off-the-shelf approaches have already been tried (or ruled out), and where there is a mandate to (re-)gain control of the way content is produced, approved, published, re-purposed, and governed.