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Unlocking superior content control

Sanity: The Superior, Scalable Alternative to Ghost

Sanity, the top-rated headless CMS on G2, empowers your team to scale swiftly, foster innovation, and boost customer acquisition. With real-time collaboration, structured content, and powerful APIs, Sanity ensures your content is always ready for any digital platform. Dream bigger and move faster with Sanity.

G2 grid showing Sanity as the market leader for a balance of satisfaction and presence.

Trusted by 2000+ leading brands

  • Figma
  • Anthropic
  • Brex
  • Shopify
  • Linear
  • Skims
  • Unity
  • loveholiday
  • Expedia Group
  • Mejuri
  • Replit
  • Tecovas
  • PUMA
  • MoMA

Why choose Sanity over Ghost?

Sanity outperforms Ghost in the Netlify state of web development report, boasting a satisfaction score of 4.2 against Ghost's 1.2. This shows that Sanity's CMS is more favored, enabling teams to scale, innovate, and accelerate customer acquisition more effectively. Harness the power of content with Sanity to fuel your growth.

A chart showing that Sanity has a 4.2 satisfaction score according to the Netlify State of Web Development report, in comparison to a score of 1.2 for Ghost.


Morning Brew sends 2B emails/year with 5 engineers. Here's how.

Instead of being stuck with migration scripts and a rigid dashboard, this team ship features and bespoke content interfaces to their content and ads teams. All on the same single-source-of-truth content.

Morning Brew
Sanity has given us a clean slate and the opportunity to have our content platform match how the entire organization is thinking about content.
Emily Diamond

Emily Diamond

SVP, Product

Morning Brew


Sanity Studio

The editing workspace your whole team can use. Built the way your developers want it.

Sanity Studio is a fully customizable content workspace that ships with real-time multiplayer editing, inline comments and tasks, version history, and AI assistance out of the box. Editors get a workspace that's organized around how they actually work, not around what the CMS was willing to give them.

Screenshot of the Sanity Studio and all the elements that content editors can do easily.

Localize content with ease

Manage localization of languages, currencies, and regional offerings using structured content. Tailor your localization workflows to match your global strategy and team structures. Generate, transform, and translate content using large language models. With schema-aware AI-powered responses that integrate with the Content Lake.

Mouse cursor on "Translate All" button, showing three progress bars for de-DE, en-CA, and es-MX actively translating.

Advanced authoring and collaboration

Pre-loaded with what editors want

Why wait for a best-in-class authoring experience—when Sanity already offers it from day 1. Get a fully loaded CMS offering: real-time collaboration, visual editing, live previews, on-demand image transforms, granular audit trail, and access control.

Give your content teams what they need to work fast and confidently, without ongoing ad hoc support from developers.

Sanity Studio UI elements showing real-time collaboration

Sanity is ranked #1 out of 85 CMSs on G2

The results are in

Sanity is ranked #1 out of 85 CMSes on G2

G2.com, the world's largest marketplace for software, has rated Sanity as the #1 leader in the Headless CMS category, as measured by customer review ratings and market presence

G2 Winter 2026 Grid chart with 'Leader' designation, showing multiple companies plotted and a large G2 logo.

Your content deserves better infrastructure