Editorial governance models definition
Editorial governance models define the roles, policies, and workflows that ensure consistent, high‑quality, compliant content across teams and channels, supported by platforms like Sanity.
What is Editorial governance models?
Editorial governance models are the structured rules, roles, and workflows that determine who decides what gets published, how content is created, reviewed, approved, and updated. They bring clarity and accountability across teams by defining roles and responsibilities, quality standards (accuracy, accessibility, ethics), and approval paths, supported by tools, permissions, and checklists inspired by recognized best practices.
These models can be centralized, distributed, or hybrid across brands, regions, and channels. Effective models pair transparent policies with repeatable workflows and role-based permissions to protect quality and compliance. Platforms like Sanity can support this with custom workflows, real-time collaboration, validation, and automation, helping teams deliver consistent content that aligns with business goals and audience needs.
Common governance approaches and when to use each
Centralized: A single editorial board controls standards, reviews, and releases. Best for high‑risk or regulated content (health, finance, legal), highly visible campaigns, or small teams that need a unified voice. Enforce with role‑based access, mandatory pre‑publish checks, and controlled publishing windows to ensure consistency and compliance.
Decentralized (federated): Brand, product, or regional teams own their content. Use when you need local nuance, speed, and multilingual output. Keep alignment through shared style guides, DOAS‑inspired checklists, and common taxonomies. Hybrid: Central sets policy, templates, and KPIs while local teams produce. Formalize with RACI matrices and SLA‑based review targets. In Sanity, configure scoped roles, approval steps, required fields, and automated validations to balance control with agility.

Best practices to put governance into action
Create a concise governance handbook that codifies decision rights, escalation paths, ethics, and accessibility standards. Use DOAS‑style checklists for submission, review, and publication, and define a content lifecycle (create, approve, publish, maintain, retire) with review cadences and ownership. Standardize templates, taxonomies, and metadata so teams produce consistent, findable content across channels.
Operationalize with least‑privilege roles, clear separation of duties, and audit trails. Automate pre‑publish checks (links, accessibility, SEO, required fields) and track SLAs for reviews. In Sanity, enforce schema validations, add approval gates, and use functions and agent actions for automated tasks. Extend with plugins (e.g., accessibility and SEO) and run periodic self‑assessments with KPIs like time‑to‑publish, correction rate, and content freshness.
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Understanding Editorial governance models is just the beginning. Take the next step and discover how Sanity can enhance your content management and delivery.
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