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How to use AI for creating social media posts

Using AI for social media posts can increase engagement and save time. Sanity Create, an AI-powered tool, streamlines content creation, providing features like contextual notes, an AI collaborator, and automatic saving to enhance your social media strategy.

Why use AI for creating social media posts?

Using AI for creating social media posts can be a game-changer. AI tools can analyze massive amounts of data to understand which content appeals to your target audience. This increases engagement and boosts your online presence. AI can also save time by automating post scheduling and generation, freeing you up to focus on other aspects of your business.

How can Sanity Create help with creating social media posts?

Sanity Create is an AI-powered tool that streamlines the process of creating engaging social media content. It combines human creativity and AI efficiency, helping you produce relevant, informed and engaging posts for your audience.

Contextual notes is one of the key features of Sanity Create. By attaching relevant notes and guidelines to your document, it ensures that your social media posts are grounded in the specific context of your marketing strategy. This feature can help you keep your posts consistent and aligned with your brand’s voice and messaging. Learn more about Notes in Sanity Create.

The built-in AI collaborator in Sanity Create is another powerful feature for content creation. This AI assistant, also known as the “Ghostwriter”, analyzes your notes and existing text to generate new content, expand on ideas, and refine your writing. Whether you need help drafting a post or polishing your language, the AI is there to assist. Check out the Ghostwriter documentation for more details.

Sanity Create provides an interface known as the Blip, which allows you to interact with the AI assistant in various ways. You can request the AI to continue your writing, show alternative suggestions, search for relevant notes, or use your selected text as an instruction for content generation. The Blip ensures that you get contextually appropriate and creative suggestions for your social media posts. Learn more about the AI assistant and the Blip.

When creating social media posts, you can also make use of Sanity Create's Markdown support and formatting options. These features allow you to style your content, making your posts visually appealing and easy to read.

Lastly, to help you manage your content, Sanity Create automatically saves your work as you type. You can easily access, duplicate, or delete your documents as needed. This way, you can focus on creating great content without worrying about data loss.

In conclusion, Sanity Create is a comprehensive tool that can significantly enhance your social media content creation process. It's not just about automating tasks; it's about empowering you to produce your best work more efficiently. Explore best practices for using Sanity Create.

5 top tips for using Sanity Create for creating social media posts

  • Make Use of Contextual Notes: Whenever you're creating a social media post, attach relevant notes to it. This helps you keep your posts consistent with your brand voice and also guides the AI to generate content that aligns with your brand's messaging.

  • Leverage the AI Collaborator: Use the AI assistant, also known as the “Ghostwriter”, to generate new content, expand on ideas, and refine your writing. This can be especially useful when you're struggling with writer's block or need help drafting a post.

  • Utilize the Blip: The Blip feature allows you to interact with the AI assistant in various ways. You can request the AI to continue your writing, show alternative suggestions, or search for relevant notes. This ensures that you get contextually appropriate and creative suggestions for your social media posts.

  • Markdown Support: Use Sanity Create's Markdown support and formatting options to style your content. A visually appealing post can attract more engagement on social media.

  • Automatic Saving Feature: With Sanity Create, you don't have to worry about losing your work. It automatically saves your work as you type, allowing you to focus on creating engaging content without the worry of data loss.

  • Get started with Create for free today

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    Sanity Create unlocks the future we've imagined for our content workflows. It's the missing piece for how editors work to create the best content out there.

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    David Annez
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    Key features of Create that help with creating social media posts

    Notes creation

    You can create and attach relevant notes to documents. These notes can provide context, facts, style guidelines, and inspiration to help in content creation and enable the AI co-writer to make pertinent and informed suggestions.

    AI ghostwriter

    Built-in AI writing assistant that leverages the power of Large Language Models (LLMs) to generate new content based on the provided notes and existing text, refine and polish writing, and adopt the style and tone specified in the notes.

    Collaborate

    Invite your team or contributors to create along with you. Enjoy the same comments, tasks, and revision history features you know and love from Sanity Studio (coming soon).

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