AmeXio Fuse is a sub-brand of the AmeXio Group, providing solutions in the domain of Customer Experience Management (CXM).
With the sub-brand, we have 3 main objectives:
- Positioning: crystal-clear positioning & value proposition for AmeXio CXM-related solutions and services, driven by common customer pain-points and challenges
- Education: what expertise does AmeXio Fuse have that can help me tackle my pain points?
- Experience: provide prospects/customers with a consistent and engaging online customer journey
With the minisite, we focused on providing our prospects/customers with a consistent and engaging online customer journey. We used the latest web technologies during implementation, with a focus on speed, SEO and accessibility.
We used Sanity as a content back-end and Static Site Generation (SSG) with Astro for the front-end. To enable site preview and visual editing, we also enabled Server-Side Rendering (SSR) with Astro. Build, deployment and hosting is done at Netlify.