AI translations that follow your terminology
Real-time collaboration for frictionless content creation
Why choose Sanity over Strapi?
Sanity is a fully customizable, real-time content platform empowering developer-led teams with structured content, seamless collaboration, and a no-ops infrastructure that eliminates deployment complexity and speeds up time to market.
Trusted by 2000+ leading brands
Real-time collaboration
The main difference between Sanity & Strapi
Sanity provides built-in real-time collaborative editing and instant content synchronization, enabling simultaneous teamwork, whereas Strapi relies on sequential editing workflows without native real-time co-editing capabilities.
Compare Sanity & Strapi
Key feature comparison
Real-time collaboration
Sanity's real-time collaboration enables multiple editors to simultaneously modify content with live presence indicators and commenting, unlike Strapi, which lacks built-in real-time coediting, relying instead on sequential saves and versioning.
Collaborate in real-time →Content modeling
Sanity enables developers to define deeply nested, flexible content schemas in code and stores rich text as structured Portable Text blocks, unlike Strapi's conventional WYSIWYG editor storing HTML, offering superior customizability.
Model your content →GROQ query language
Sanity's GROQ query language empowers developers to flexibly filter, project, and join JSON content seamlessly in one request, surpassing Strapi's conventional RESTful and GraphQL APIs which require multiple fetches for complex queries. Though Sanity also offer these too should you prefer.
Discover GROQ queries →Customization
Sanity empowers developers to craft fully customized Studio interfaces using React components, providing limitless flexibility to tailor the editing experience—an advantage over Strapi's more standardized, form-based admin UI approach.
Customize with React →
Sanity vs. Strapi on G2
See what G2 reviewers say about the key differences.
AI Readiness Guide
See where your CMS stands
Most AI pilots stall before delivering value. This 2-minute assessment reveals whether your content platform can actually support AI-powered operations or if the architecture is blocking you.
AI Content Operations
AI workflows you can build today
Your AI is only as good as the content it operates on. These guides show how to build real AI workflows on structured content: working code, honest trade-offs, and a starter kit for each.
Powering PUMA: multi-channel campaigns unified by Sanity
Sanity enabled PUMA to create a single source of truth for content so they can move faster, create innovative, multi-channel, digital campaigns, and achieve a holistic brand across markets.
Sanity is the connective tissue for all of our digital properties, syncing content for all of PUMA's global markets.
Bettina Donmez
Senior Manager of E-commerce Platform Development
PUMA
Templates
Get started, faster
⚡ Build fast. Edit live. Ship instantly.
From zero to production with Next.js starter
✅ Next.js 15 App Router for fast performance
✅ Live previews with real-time visual editing
✅ Drag-and-drop page builder with dynamic components
Create content once, reuse everywhere
No matter the channel, region, or device—deliver on-brand, consistent, and up-to-date content by projecting every display from a uniform structured content layer.
Reuse, mix, and match content for different contexts, while keeping every touchpoint in sync with your structured content.
Enterprise-grade infrastructure
Guaranteed performance and security at scale
Get the peace-of-mind of a robust, secure cloud-hosted infrastructure—that is operated and optimized continually by specialized teams. Trusted by top brands like Puma to handle peak traffic, Sanity outperformed cloud vendors with an exceptionally low error rate last Black Friday–Cyber Monday (0.00381% error rate against billions of requests).
Protecting your data is fundamental to everything we do at Sanity. We are fully compliant with SOC 2, GDPR, and CCPA.
- High-frequency global CDN with intelligent caching
- Intelligent image transformation with automatic cropping, compression, and conversion
- Multi-tenant authoring with custom multi-team views
Sanity Studio
The editing workspace your whole team can use. Built the way your developers want it.
Sanity Studio is a fully customizable content workspace that ships with real-time multiplayer editing, inline comments and tasks, version history, and AI assistance out of the box. Editors get a workspace that's organized around how they actually work, not around what the CMS was willing to give them.
Customer stories
World-class composable businesses innovate with Sanity
The results are in
Sanity is ranked #1 out of 85 CMSes on G2
G2.com, the world's largest marketplace for software, has rated Sanity as the #1 leader in the Headless CMS category, as measured by customer review ratings and market presence