- Content Strategy
- Digital Strategy
Structure powers intelligence
AI agents need structure, not scattered docs. Build the foundation now or clean up later.
- Magnus Hillestad
Magnus Hillestad
Blog
Structure powers intelligence
AI agents need structure, not scattered docs. Build the foundation now or clean up later.
Magnus Hillestad
Content Agent, meet Slack
Content Agent now works in Slack, Sanity Dashboard, and as a programmable API, bringing content operations where decisions already happen.
Hollie Aghajani and 2 more
Your agent needs better content. Here's how to give it.
Your agent hallucinates products, returns stale prices, and can’t filter a catalog. The problem isn’t the model. It's how the agent accesses your content.
Even Westvang, Knut Melvær
Sanity TypeGen is now generally available
TypeGen generates exact TypeScript types from your schemas and queries. So AI tools stop guessing and developers stop debugging phantom fields.
Sindre Gulseth and 2 more
Sanity is now available on the Vercel Marketplace
Add Sanity to your Vercel project in one click: automatic setup, unified billing, zero friction.
Jon Eide Johnsen, Knut Melvær
Content Releases: From scattered updates to coordinated publishing
Daily content updates shouldn't feel chaotic. Learn how Content Releases help teams bundle changes, preview updates together, and publish with confidence.
Abby Fox Rodriguez, Caterina Del Balso
Content Agent: Days of work in one conversation
Schema-aware agent for content audits, bulk edits, and web research. Now Generally Available.
Even Westvang, Knut Melvær
Sanity Studio v5: Embracing React 19
The sanity npm package now requires React 19.2. Your Studio code works exactly as before. Here's what you need to know about this update.
Knut Melvær, Bjørge Næss
You’ll need a CMS eventually. Let your agent set it up.
With the Sanity MCP server, your AI agent can now create schemas, content, and editorial interfaces from prompts.
Jon Eide Johnsen, Knut Melvær
Scheduled Drafts: Stop manually publishing content at midnight
Set time for publishing. And go about your day knowing it gets out.
Even Westvang
The first content agent that does the work, not just the talk
It's here. An agent that knows your content inside out so you can research, validate, and edit what generic AI can't touch.
Even Westvang and 2 more
Sanity Studio v4: A major version bump for a minor reason
The sanity npm package now requires Node.js 20. That's it. Your Studio code works exactly as before. Here's what you need to know about this update.
Knut Melvær
Dashboard and Insights: Your New Content HQ
A new way to work in Sanity: smarter, more aligned, and all in one place.
Ken Jones
Canvas: AI-accelerated, context-aware, freeform authoring
A place to author content that embraces the creative process and helps you deliver better and faster with seamless hand-off to your structured content.
John Siciliano
Agent Actions: AI building blocks for structured content
Meet Agent Actions: Sanity's AI APIs, built for structured content. They understand your content model and fit seamlessly into your workflows.
Ken Jones
Functions: Life beyond pressing publish
Sanity now provides compute to service the full content lifecycle. Validate or enrich content. Update external services. Take action when events happen.
Simeon Griggs
Introducing Sanity MCP Server: Connect your content to AI tools
The Sanity MCP server enables AI agents to interact with your content, empowering you with powerful tools for document management, GROQ queries, and more.
Knut Melvær, Even Westvang
The Live Content API is now Generally Available
The Live Content API is now production-ready for all Sanity users. This enables real-time content delivery at scale with minimal implementation overhead.
Knut Melvær
No More 'DO NOT PUBLISH': Introducing Content Releases
Content Releases lets teams bundle changes, preview, and publish with confidence—turning messy content updates into a structured, reliable process.
Even Westvang
A block content editor that loves you back
The Portable Text Editor is a powerful, customizable editor for authoring rich text and block content. It can now be used in any project.
Christian Grøngaard and 2 more
A Black Friday Snooze Fest: Massive Traffic, No Drama
Sometimes our most valuable contributions go completely unnoticed, which is why you might have missed this one. So let me tell you about it.
Simen Svale
The Sanity Winter Release 2024
Announcing Sanity Create w / Automatic Content Mapping, Visual Editing, and Releases
Simen Svale
AVIF Arrives, Sanity’s Promise Fulfilled
We now support AVIF for superior compression without compromising visual quality, resulting in smaller file sizes and better performance.
Espen Hovlandsdal, Knut Melvær
Your content is now Live by default
Caching headaches cured forever. Deliver real-time updates, at scale, with fresh content, for everyone. Available now!
Simen Svale, Knut Melvær
Begin Team to Join Sanity
Sanity welcomes the Begin.com team, enhancing our Content Operating System with powerful content compute capabilities.
Simen Svale and 2 more
Sanity Digest - September '24 Edition
Support for animated images, a new Tailwind template featuring Sanity, and more!
Kapehe
Now playing: the latest Mux Video Input plugin for Sanity
From 4K video support to auto-generated captions, the new Mux plugin for Sanity brings even more features to deliver video-rich, performant experiences.
Molly Friederich
Guide to Sanity's newest product announcements
Reinventing writing with Sanity Create, live content updates with High-Frequency CDN, and many more new features.
Eugene Feldman
AI and Content Creation: A Leader's Guide
The robots are here, and I, for one, welcome our new collaborators. Let me share a few tricks that help ensure they work for you and not the other way around.
Simen Svale
Of course, you should be able to type your content quickly!
Sanity TypeGen generates TypeScript types for GROQ queries. Combine the benefits of type-safe content with the most flexible way to query JSON.
Knut Melvær
New to AI Assist: translation, reference suggestions, image generation
Equipped with context to supercharge AI impact, Sanity's built-in AI assistant now supports 3 new use cases.
Marissa Ghassemian
Speak the language of your editors: Sanity Studio UI localization
Translate the editing UI to match editors' language—latest customization option for tailor-made experiences in Sanity Studio.
Marissa Ghassemian
Introducing the new Sanity Growth plan to serve collaborative teams
Unveiling the new Sanity Growth plan! Our new pricing overhauls make our pricing more intentional, making it even easier to get started and to grow with Sanity
Magnus Hillestad
Presentation: Work faster than ever with structured content
Separating content from presentation shouldn’t create friction. With Presentation, editors work visually—with a clear view of structured content reuse.
Molly Friederich, Even Westvang
Goodbye Feedback Frenzy, Hello Sanity Studio Comments!
Streamline your content review process. From in-document communication to organized feedback, Comments enhances teamwork across all stages of content creation.
Marissa Ghassemian
Easing into the App Router with the Sanity Toolkit for Next.js
Achieve next-level web speed with our enhanced Next.js toolkit - tailored to developers and designed for optimal user experiences.
Marissa Ghassemian, Knut Melvær
Scoping a new AI Agent? We’ve got the embeddings covered
Large language models change the game for chatbots and other AI agents. Our new Embeddings Index API saves you a step in building your own.
Molly Friederich, Even Westvang
Seamless video management with Mux’s best-in-class plugin for Sanity Studio
Enjoy improved editorial experience, efficient video management, and better playback options with the new upgrade to the Mux plugin for Sanity.
Knut Melvær
Visual Editing: give content teams a GPS for your CMS
Visual Editing streamlines everyday content management with an intuitive, one-click path from website preview content to Studio.
Molly Friederich, Simeon Griggs
Sanity Is Now The First CMS to Be A Shopify Certified Plus Partner
We are expanding our strategic partnership to keep helping Shopify Plus merchants create rich, engaging shopping experiences that exceed consumers’ expectations.
Magnus Hillestad
Introducing Perspectives: See your content from any angle
Introducing Perspectives: one simple parameter to preview, personalize, and control every content experience across channels and contexts.
Jesus De Oliveira, Molly Friederich
Announcing Sanity AI Assist
Free your team to do more of what they’re great at (and less busywork) with the AI assistant that works with structured content.
Molly Friederich, Even Westvang
AI will make your work more human, not less
Enlist AI as a trusted assistant free your teams to do more of the humane, fulfilling work.
Simen Svale
Click, edit, done: Introducing Visual Editing
Discover how Sanity and Vercel's innovative collaboration simplifies content management and editing, saving time and effort for developers and content creators.
Even Westvang
Introducing Content Source Maps: A shortcut from front-end to content
Content Source Maps bridge content silos across your organization, delivering powerful workflows to work with content at scale.
Simen Svale
Sanity Connect for Shopify Online Stores
Now merchants with Shopify Online Stores built with Liquid-based templates can develop rich shopping experiences with a composable commerce approach.
Even Westvang
Enterprise SSO
Introducing automatic granting of project access and roles to SSO users based on declarative rules.
Jesus De Oliveira
Content in the Composable Era
The composable era has new challenges, new requirements, and new opportunities. Learn how to embrace the change, and what Sanity can help you achieve.
Magnus Hillestad
Sanity Studio v3: Simplified Yet Powerful Customization
The next major version of Sanity Studio is now generally available. Get started quickly with the most customizable content workspace in the industry.
Knut Melvær
What we learned from our first accessibility conformance review
An accessible web means people with disabilities cannot only consume content, but also create content. This is what we learned from a first accessibility review of Sanity Studio.
Hidde de Vries
A New Native Authoring Experience and Starter for Next.js
Get started in minutes with a built-in content solution for Next.js and Vercel, powered by Sanity Studio v3. Also: join us for the Sanity Product Event on December 8th!
Knut Melvær
Shared Content: Accelerate Content Velocity from a Single Source of Truth
Accelerate content creation by sharing the work others have done across your organization.
Simen Svale
Webinar: Powering Morning Brew's Transformation
Discover more about the technologies that enabled Morning Brew to evolve from a newsletter to a multi-channel media brand.
Evan Roxanna Ramzipoor
Content is Queryable: (Re)Introducing GROQ
Learn more about the query language we didn’t want to invent, as well as our plan to support GROQ into the future.
Simen Svale
GROQ Developer Update: New Versioning Scheme and Functions
Details on how we will support our open query language moving forward, as well as new functions released and available for the Content Lake.
Matt Craig
Sanity & Shopify: Build remarkable storefronts with Hydrogen
Trying out Shopify’s new platform for building custom storefronts? Check out our complete example of how you can power remarkable shopping experiences with structured content.
Even Westvang
Make It Yours: Sanity Studio v3 Developer Preview
Sanity Studio has gotten a major upgrade to the developer experience. It's faster and easier than ever to customize however you'd like.
Knut Melvær
Publishing: Scheduled
Sometimes you just need your content to publish itself when you’re not around. On all paid plans you can now make this happen with Scheduled Publishing.
Even Westvang
2021: A year in review
"2021 was a blowout year for Sanity" the Jamstack survey concluded. Looking back we have built our community our product and our team to new levels. And looking ahead we are excited about what's coming!
Magnus Hillestad
Obvious features aren't obviously made
We walk through the engineering challenges of building a long-requested feature: References in Place.
Bjørge Næss and 2 more
How Sanity helps you build delightful editorial experiences
These new features help you harness the power of structured content so you can build the great experiences your editors deserve.
Knut Melvær, Marcus Sarmento
Pricing update: Free users
We’ve made updates to our pricing and now offer free admin users on all non-enterprise plans, the ability to purchase non-admin users, and have increased historical retention on Team and Business plans.
Marcus Sarmento
Advantages of Structured Content and Simple Rich Text Editors
Structured content breaks down content into reusable, meaningful pieces. Text formatting should be equally as intentional and purposefully.
Carrie Hane, Knut Melvær
Sanity now available on Shopify
Sanity launches solutions on Shopify empowering merchants to build unique shopping experiences.
Marcus Sarmento, Even Westvang
Upgraded access control: SAML support & easier role management
Sanity releases SAML SSO support and makes administering roles available in the management interface.
Marcus Sarmento
Introducing GROQ-powered Webhooks
Learn about our new webhooks system that harnesses the power of GROQ to provide fine-grained triggers and customizable payloads.
Marcus Sarmento
Jamstack Conf: Feature launch and editor experience workshop
We've got a lot planned for this year's Jamstack conf, we hope you join us next week!
Knut Melvær
Now you see them, now you don’t. Introducing Conditional Fields.
Sanity Studio adds first-class support for conditional fields. Hide or show parts of forms based on programmable logic. Enhance the editing experience for content creators by reducing cognitive load.
Marcus Sarmento
SEO Pane plugin: Create and preview content metadata in your Studio -
Stay SEO ready: Create and preview content metadata in your studio with the SEO Pane plugin.
Lo Etheridge
Announcing the Sanity Content Lake integration for Vercel
Now available on the Vercel Marketplace
Knut Melvær
Documents Pane Plugin: GROQ query results inside View Pane
Check out the Documents Pane plugin that allows you to see any query results right within your Studio.
Kapehe
Streamline your localization efforts
The Smartling & Sanity Connector
Marcus Sarmento
Roles & Project Management
Improved Roles system & a brand new management interface.
Marcus Sarmento
Announcing: New subscription plans
We've got plans for you!
Marcus Sarmento
Content Is Data - The vision for a Platform for Structured Content
We’ll show you how Sanity turns structured content into a real-time, programmable backbone for unified, future-ready digital experiences.
Magnus Hillestad
Level up your content search with the sanity-algolia toolkit
The new sanity-algolia toolkit lets you efficiently index your content using serverless functions.
Rune Botten, Knut Melvær
Content is Data: Announcing Sanity Content Lake
Learn about Content Lake, our real-time database for structured content.
Simen Svale
Sanity UI: A composable, accessible, beautiful React component library
Build and style custom tools and components for Sanity Studio and beyond.
Knut Melvær and 2 more
Early access: Redesigned team and project management dashboards
Try out the new projects and teams dashboard — completely redesigned.
Bryan Robinson and 4 more
Supercharge your dataset workflow with Advanced Dataset Management
We have introduced two new Advanced Dataset Management features for projects on the enterprise plan. You can now initiate dataset copying directly in the cloud and create aliases to hot swap between datasets.
Bryan Robinson
Plan it out with the new calendar plugin
Use the new calendar plugin to plan & schedule your upcoming content releases.
Bryan Robinson
Query your data inside VS Code
Get syntax highlighting and query execution for GROQ with the Sanity.io extension for VS Code.
Knut Melvær
Visualize your content graph
This plugin from our recent hackathon lets you see datasets as connected clouds of information
Kapehe, Alexander Staubo
Sanity Starters: now available on Vercel
Sanity Starters are now available to deploy to Vercel.
Bryan Robinson
Live Preview with Next.js
Collaborate live with live preview for Sanity and Next.js.
Knut Melvær
Mendoza - The totally non-human readable diff format for structured JSON documents
Mendoza is a new, super efficient format for expressing differences between JSON documents.
Magnus Holm
Review Changes: Make it happen together
Unlock real collaboration with instant reviews and rollback of any field and custom component, right inside the Sanity Studio.
Alyssa Blake Nader
Sanity.io on the Google Cloud Platform podcast
Listen to the episode of the GCP podcast where Simen and Knut tell about the origin of Sanity.io and they see it something more than a headless CMS.
Knut Melvær
Get on the same page: Introducing Presence
Content, together. Collaborate live with a new social experience for the Sanity studio.
Even Westvang
10Clouds: Why we moved from Wordpress to Jamstack with Sanity
10Clouds on why they switched and their experience with building on the Jamstack
Józef Piecyk
New stream: How to store user-generated content
Learn how to use serverless functions to update content in your Sanity.io dataset!
Knut Melvær