Allan Pooley
Freelance Developer
Allan is located at Naarm Melbourne, Australia
Peg Paste
An innovative Australian oral healthcare brand powered by e-commerce
Project Shots
Editing environment
About the project
PEG PASTE is an innovative Australian oral healthcare brand established in 2020 by Kagan Williams. The brand is committed to promoting health and sustainability, while drawing inspiration from natural alternatives to conventional oral healthcare products. Working closely with Australian cosmetic scientist, Ayla Shepherd, Williams has developed a natural Hydroxyapatite toothpaste that is packaged in a stylish and eco-friendly pump bottle.
I worked alongside designer Byron Robertson from Bien Studio in order to create a e-commerce solution for PEG PASTE. We were also very lucky to collaborate with 3D2D for the 3D renders, Lauren Bamford for the photography, and Poppy Buntz for the styles.
The site was built with a NextJS front-end, Sanity for Content Management, and Shopify for e-commerce, syncing with Sanity via Sanity Connect.
Contributor
Other projects by author
VCA Design & Production 2023
An interactive exhibition showcasing the work of graduates from the Design and Production faculty from The Victorian College of the Arts (Melbourne University).
Allan Pooley
University of Limerick: Mission Lab
A mission based approach to research and develop solutions to complex, real world problems.
Allan Pooley
University of Limerick: Learning for Tomorrow
An interactive survey part of a university-wide strategic foresight program
Allan Pooley
New Zealand Corneotherapy Institute
The five layers of skin
Allan Pooley