Blog

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Content Strategy
Digital Strategy

Mar 3

Structure powers intelligence

AI agents need structure, not scattered docs. Build the foundation now or clean up later.

Magnus Hillestad

Magnus Hillestad

- engineering
Jun 12
We don't write code anymore
An engineering manager’s field report from an AI-first engineering team
Vincent Quigley
Read “We don't write code anymore”
- Product
- engineering
Jun 9
Sanity Studio v6: A focused upgrade
Builds got 2–9× faster on Vite 8 in our testing. Improvements to default search and custom auth. Dropping end-of-life Node 20 support.
Bjørge Næss and 3 more
Read “Sanity Studio v6: A focused upgrade”
- Product
- Community
Jun 8
What’s New - June 2026
From prompt to a hosted Studio in one chat, agents that know your users, Content Agent on Slack Marketplace, and more
Evelina Wahlström
Read “What’s New - June 2026”
- engineering
- Guide
May 26
A Board Game agent built using Sanity Context and Vercel's AI SDK
An OpenAI Agent, a board game API, and Sanity Context walk into a bar… the result: a CLI agent that returns exact game recs with real-time data using queries
Jarod Reyes
Read “A Board Game agent built using Sanity Context and Vercel's AI SDK”
- Guide
May 13
Build a prototype with Claude Code that your whole team can edit
You built a compelling proof of concept using AI. Now, let’s fix it so every content change doesn’t need to go through you.
Knut Melvær
Read “Build a prototype with Claude Code that your whole team can edit”
- Community
May 11
What’s New - May 2026
An Olympian coding her own edge, GROQ-powered access control, Scheduled Functions, and more.
Evelina Wahlström
Read “What’s New - May 2026”
Apr 29
I built a London pub guide with v0 and the Sanity MCP in six hours. Here's what I learned.
From first prompt to pub crawl routes, quiz recommendations, and a printable map.
Evelina Wahlström
Read “I built a London pub guide with v0 and the Sanity MCP in six hours. Here's what I learned.”
- engineering
- Guide
Apr 22
Build a conference concierge with Agent Context and Anthropic
Agent Context gives you MCP tools for your content. Wire them into `streamText`. And now you have a chatbot.
Knut Melvær
Read “Build a conference concierge with Agent Context and Anthropic”
- engineering
- Guide
Apr 22
Build a content-aware Telegram agent with Vercel AI SDK and Chat SDK
Build a Telegram agent that lets your team query and update your CMS from their phones. About 100 lines of code, with real security boundaries.
Knut Melvær
Read “Build a content-aware Telegram agent with Vercel AI SDK and Chat SDK”
- Product
- engineering
Apr 8
How I used Agent API to generate photos for my family’s recipes
Learn how to use Sanity's Agent API to generate images from your content - no schema changes, just a patch and a generate call.
Jarod Reyes
Read “ How I used Agent API to generate photos for my family’s recipes”
- Community
Apr 7
What’s New April - 2026
@Sanity in Slack, Content Agent API, AI ops guides, and the first Pioneers event, plus more.
Evelina Wahlström
Read “What’s New April - 2026”
- Content Strategy
- Guide
Apr 6
Better context, better matches: An AI love story (for dogs)
Search filters force users to think in database terms. This AI-powered dog adoption app shows what happens when you let structured content do the work instead.
Ken Jones
Read “Better context, better matches: An AI love story (for dogs)”
- engineering
- Guide
Mar 18
How to write for an agent
Spoiler: It’s not prompting
Even Westvang, Knut Melvær
Read “How to write for an agent”
- Product
Mar 12
Content Agent, meet Slack
Content Agent now works in Slack, Sanity Dashboard, and as a programmable API, bringing content operations where decisions already happen.
Hollie Aghajani and 2 more
Read “Content Agent, meet Slack”
- Product
Mar 3
Your agent needs better content. Here's how to give it.
Your agent misses products, returns stale prices, and can’t filter a catalog. The problem is how the agent accesses your content.
Even Westvang, Knut Melvær
Read “Your agent needs better content. Here's how to give it.”
- Digital Strategy
- Guide
Feb 19
How to serve content to agents (a field guide)
“AI-ready content” means at least three different things. This field guide helps you tell them apart, then shows you what to actually build.
Knut Melvær
Read “How to serve content to agents (a field guide)”
- Product
- engineering
Feb 17
Sanity TypeGen is now generally available
TypeGen generates exact TypeScript types from your schemas and queries. So AI tools stop guessing and developers stop debugging phantom fields.
Sindre Gulseth and 2 more
Read “Sanity TypeGen is now generally available”
- Product
Feb 6
Sanity is now available on the Vercel Marketplace
Add Sanity to your Vercel project in one click: automatic setup, unified billing, zero friction.
Jon Eide Johnsen, Knut Melvær
Read “Sanity is now available on the Vercel Marketplace”

- Product
- engineering
Jun 9
Sanity Studio v6: A focused upgrade
Builds got 2–9× faster on Vite 8 in our testing. Improvements to default search and custom auth. Dropping end-of-life Node 20 support.
Bjørge Næss and 3 more
Read “Sanity Studio v6: A focused upgrade”
- Product
- Community
Jun 8
What’s New - June 2026
From prompt to a hosted Studio in one chat, agents that know your users, Content Agent on Slack Marketplace, and more
Evelina Wahlström
Read “What’s New - June 2026”
- Product
- engineering
Apr 8
How I used Agent API to generate photos for my family’s recipes
Learn how to use Sanity's Agent API to generate images from your content - no schema changes, just a patch and a generate call.
Jarod Reyes
Read “ How I used Agent API to generate photos for my family’s recipes”
- Product
Mar 12
Content Agent, meet Slack
Content Agent now works in Slack, Sanity Dashboard, and as a programmable API, bringing content operations where decisions already happen.
Hollie Aghajani and 2 more
Read “Content Agent, meet Slack”
- Product
Mar 3
Your agent needs better content. Here's how to give it.
Your agent misses products, returns stale prices, and can’t filter a catalog. The problem is how the agent accesses your content.
Even Westvang, Knut Melvær
Read “Your agent needs better content. Here's how to give it.”
- Product
- engineering
Feb 17
Sanity TypeGen is now generally available
TypeGen generates exact TypeScript types from your schemas and queries. So AI tools stop guessing and developers stop debugging phantom fields.
Sindre Gulseth and 2 more
Read “Sanity TypeGen is now generally available”
- Product
Feb 6
Sanity is now available on the Vercel Marketplace
Add Sanity to your Vercel project in one click: automatic setup, unified billing, zero friction.
Jon Eide Johnsen, Knut Melvær
Read “Sanity is now available on the Vercel Marketplace”
- Product
Feb 2
Content Releases: From scattered updates to coordinated publishing
Daily content updates shouldn't feel chaotic. Learn how Content Releases help teams bundle changes, preview updates together, and publish with confidence.
Abby Fox Rodriguez, Caterina Del Balso
Read “Content Releases: From scattered updates to coordinated publishing”
- Product
Jan 13
Content Agent: Days of work in one conversation
Schema-aware agent for content audits, bulk edits, and web research. Now Generally Available.
Even Westvang, Knut Melvær
Read “Content Agent: Days of work in one conversation”
- Product
- engineering
Dec 16
Sanity Studio v5: Embracing React 19
The sanity npm package now requires React 19.2. Your Studio code works exactly as before. Here's what you need to know about this update.
Knut Melvær, Bjørge Næss
Read “Sanity Studio v5: Embracing React 19”
- Product
Dec 15
You’ll need a CMS eventually. Let your agent set it up.
With the Sanity MCP server, your AI agent can now create schemas, content, and editorial interfaces from prompts.
Jon Eide Johnsen, Knut Melvær
Read “You’ll need a CMS eventually. Let your agent set it up.”
- Product
Nov 6
Scheduled Drafts: Stop manually publishing content at midnight
Set time for publishing. And go about your day knowing it gets out.
Even Westvang
Read “Scheduled Drafts: Stop manually publishing content at midnight”
- Product
Oct 22
The first content agent that does the work, not just the talk
It's here. An agent that knows your content inside out so you can research, validate, and edit what generic AI can't touch.
Even Westvang and 2 more
Read “The first content agent that does the work, not just the talk”
- Product
Jul 1
Sanity Studio v4: A major version bump for a minor reason
The sanity npm package now requires Node.js 20. That's it. Your Studio code works exactly as before. Here's what you need to know about this update.
Knut Melvær
Read “Sanity Studio v4: A major version bump for a minor reason”
- Product
May 29
Dashboard and Insights: Your New Content HQ
A new way to work in Sanity: smarter, more aligned, and all in one place.
Ken Jones
Read “Dashboard and Insights: Your New Content HQ”
- Product
May 27
Canvas: AI-accelerated, context-aware, freeform authoring
A place to author content that embraces the creative process and helps you deliver better and faster with seamless hand-off to your structured content.
John Siciliano
Read “Canvas: AI-accelerated, context-aware, freeform authoring”
- Product
May 22
Agent Actions: AI building blocks for structured content
Meet Agent Actions: Sanity's AI APIs, built for structured content. They understand your content model and fit seamlessly into your workflows.
Ken Jones
Read “Agent Actions: AI building blocks for structured content”
- Product
May 15
Functions: Life beyond pressing publish
Sanity now provides compute to service the full content lifecycle. Validate or enrich content. Update external services. Take action when events happen.
Simeon Griggs
Read “Functions: Life beyond pressing publish”
- Product
Apr 10
Introducing Sanity MCP Server: Connect your content to AI tools
The Sanity MCP server enables AI agents to interact with your content, empowering you with powerful tools for document management, GROQ queries, and more.
Knut Melvær, Even Westvang
Read “Introducing Sanity MCP Server: Connect your content to AI tools”
- Product
Mar 17
The Live Content API is now Generally Available
The Live Content API is now production-ready for all Sanity users. This enables real-time content delivery at scale with minimal implementation overhead.
Knut Melvær
Read “The Live Content API is now Generally Available”
- Product
Feb 24
No More 'DO NOT PUBLISH': Introducing Content Releases
Content Releases lets teams bundle changes, preview, and publish with confidence—turning messy content updates into a structured, reliable process.
Even Westvang
Read “No More 'DO NOT PUBLISH': Introducing Content Releases”
- Product
- engineering
Dec 18
A block content editor that loves you back
The Portable Text Editor is a powerful, customizable editor for authoring rich text and block content. It can now be used in any project.
Christian Grøngaard and 2 more
Read “A block content editor that loves you back”
- Product
Dec 6
A Black Friday Snooze Fest: Massive Traffic, No Drama
Sometimes our most valuable contributions go completely unnoticed, which is why you might have missed this one. So let me tell you about it.
Simen Svale
Read “A Black Friday Snooze Fest: Massive Traffic, No Drama”
- Product
- Community
- Company
Nov 19
The Sanity Winter Release 2024
Announcing Sanity Create w / Automatic Content Mapping, Visual Editing, and Releases
Simen Svale
Read “The Sanity Winter Release 2024”
- Product
Nov 13
AVIF Arrives, Sanity’s Promise Fulfilled
We now support AVIF for superior compression without compromising visual quality, resulting in smaller file sizes and better performance.
Espen Hovlandsdal, Knut Melvær
Read “AVIF Arrives, Sanity’s Promise Fulfilled”
- Product
Oct 30
Your content is now Live by default
Caching headaches cured forever. Deliver real-time updates, at scale, with fresh content, for everyone. Available now!
Simen Svale, Knut Melvær
Read “Your content is now Live by default”
- Product
- Company
Oct 23
Begin Team to Join Sanity
Sanity welcomes the Begin.com team, enhancing our Content Operating System with powerful content compute capabilities.
Simen Svale and 2 more
Read “Begin Team to Join Sanity”
- Product
- Community
Sep 17
Sanity Digest - September '24 Edition
Support for animated images, a new Tailwind template featuring Sanity, and more!
Kapehe
Read “Sanity Digest - September '24 Edition”
- Product
- Guide
Jul 3
Now playing: the latest Mux Video Input plugin for Sanity
From 4K video support to auto-generated captions, the new Mux plugin for Sanity brings even more features to deliver video-rich, performant experiences.
Molly Friederich
Read “Now playing: the latest Mux Video Input plugin for Sanity”
- Product
May 9
Guide to Sanity's newest product announcements
Reinventing writing with Sanity Create, live content updates with High-Frequency CDN, and many more new features.
Eugene Feldman
Read “Guide to Sanity's newest product announcements”
- Product
- Guide
May 2
AI and Content Creation: A Leader's Guide
The robots are here, and I, for one, welcome our new collaborators. Let me share a few tricks that help ensure they work for you and not the other way around.
Simen Svale
Read “AI and Content Creation: A Leader's Guide”
- Product
- engineering
Mar 26
Of course, you should be able to type your content quickly!
Sanity TypeGen generates TypeScript types for GROQ queries. Combine the benefits of type-safe content with the most flexible way to query JSON.
Knut Melvær
Read “Of course, you should be able to type your content quickly!”
- Product
Feb 14
New to AI Assist: translation, reference suggestions, image generation
Equipped with context to supercharge AI impact, Sanity's built-in AI assistant now supports 3 new use cases.
Marissa Ghassemian
Read “New to AI Assist: translation, reference suggestions, image generation”
- Product
Dec 19
Speak the language of your editors: Sanity Studio UI localization
Translate the editing UI to match editors' language—latest customization option for tailor-made experiences in Sanity Studio.
Marissa Ghassemian
Read “Speak the language of your editors: Sanity Studio UI localization”
- Product
- Company
Nov 16
Introducing the new Sanity Growth plan to serve collaborative teams
Unveiling the new Sanity Growth plan! Our new pricing overhauls make our pricing more intentional, making it even easier to get started and to grow with Sanity
Magnus Hillestad
Read “Introducing the new Sanity Growth plan to serve collaborative teams”
- Product
Nov 16
Presentation: Work faster than ever with structured content
Separating content from presentation shouldn’t create friction. With Presentation, editors work visually—with a clear view of structured content reuse.
Molly Friederich, Even Westvang
Read “Presentation: Work faster than ever with structured content”
- Product
Nov 16
Goodbye Feedback Frenzy, Hello Sanity Studio Comments!
Streamline your content review process. From in-document communication to organized feedback, Comments enhances teamwork across all stages of content creation.
Marissa Ghassemian
Read “Goodbye Feedback Frenzy, Hello Sanity Studio Comments!”
- Product
Sep 28
Easing into the App Router with the Sanity Toolkit for Next.js
Achieve next-level web speed with our enhanced Next.js toolkit - tailored to developers and designed for optimal user experiences.
Marissa Ghassemian, Knut Melvær
Read “Easing into the App Router with the Sanity Toolkit for Next.js”
- Product
Sep 15
Scoping a new AI Agent? We’ve got the embeddings covered
Large language models change the game for chatbots and other AI agents. Our new Embeddings Index API saves you a step in building your own.
Molly Friederich, Even Westvang
Read “Scoping a new AI Agent? We’ve got the embeddings covered”
- Product
Aug 23
Seamless video management with Mux’s best-in-class plugin for Sanity Studio
Enjoy improved editorial experience, efficient video management, and better playback options with the new upgrade to the Mux plugin for Sanity.
Knut Melvær
Read “Seamless video management with Mux’s best-in-class plugin for Sanity Studio”
- Product
Jul 12
Visual Editing: give content teams a GPS for your CMS
Visual Editing streamlines everyday content management with an intuitive, one-click path from website preview content to Studio.
Molly Friederich, Simeon Griggs
Read “Visual Editing: give content teams a GPS for your CMS”
- Product
Jul 5
Sanity Is Now The First CMS to Be A Shopify Certified Plus Partner
We are expanding our strategic partnership to keep helping Shopify Plus merchants create rich, engaging shopping experiences that exceed consumers’ expectations.
Magnus Hillestad
Read “Sanity Is Now The First CMS to Be A Shopify Certified Plus Partner”
- Product
Jun 29
Introducing Perspectives: See your content from any angle
Introducing Perspectives: one simple parameter to preview, personalize, and control every content experience across channels and contexts.
Jesus De Oliveira, Molly Friederich
Read “Introducing Perspectives: See your content from any angle”
- Product
Jun 15
Announcing Sanity AI Assist
Free your team to do more of what they’re great at (and less busywork) with the AI assistant that works with structured content.
Molly Friederich, Even Westvang
Read “Announcing Sanity AI Assist”
- Product
- Community
- Company
Jun 15
AI will make your work more human, not less
Enlist AI as a trusted assistant free your teams to do more of the humane, fulfilling work.
Simen Svale
Read “AI will make your work more human, not less”
- Product
May 3
Click, edit, done: Introducing Visual Editing
Discover how Sanity and Vercel's innovative collaboration simplifies content management and editing, saving time and effort for developers and content creators.
Even Westvang
Read “Click, edit, done: Introducing Visual Editing”
- Product
- engineering
May 3
Introducing Content Source Maps: A shortcut from front-end to content
Content Source Maps bridge content silos across your organization, delivering powerful workflows to work with content at scale.
Simen Svale
Read “Introducing Content Source Maps: A shortcut from front-end to content”
- Product
Feb 9
Sanity Connect for Shopify Online Stores
Now merchants with Shopify Online Stores built with Liquid-based templates can develop rich shopping experiences with a composable commerce approach.
Even Westvang
Read “Sanity Connect for Shopify Online Stores”
- Product
Feb 1
Enterprise SSO
Introducing automatic granting of project access and roles to SSO users based on declarative rules.
Jesus De Oliveira
Read “Enterprise SSO”
- Product
- Digital Strategy
Dec 12
Content in the Composable Era
The composable era has new challenges, new requirements, and new opportunities. Learn how to embrace the change, and what Sanity can help you achieve.
Magnus Hillestad
Read “Content in the Composable Era”
- Product
- engineering
Dec 8
Sanity Studio v3: Simplified Yet Powerful Customization
The next major version of Sanity Studio is now generally available. Get started quickly with the most customizable content workspace in the industry.
Knut Melvær
Read “Sanity Studio v3: Simplified Yet Powerful Customization”
- Product
Nov 8
What we learned from our first accessibility conformance review
An accessible web means people with disabilities cannot only consume content, but also create content. This is what we learned from a first accessibility review of Sanity Studio.
Hidde de Vries
Read “What we learned from our first accessibility conformance review”
- Product
Oct 24
A New Native Authoring Experience and Starter for Next.js
Get started in minutes with a built-in content solution for Next.js and Vercel, powered by Sanity Studio v3. Also: join us for the Sanity Product Event on December 8th!
Knut Melvær
Read “A New Native Authoring Experience and Starter for Next.js”
- Product
Oct 20
Shared Content: Accelerate Content Velocity from a Single Source of Truth
Accelerate content creation by sharing the work others have done across your organization.
Simen Svale
Read “Shared Content: Accelerate Content Velocity from a Single Source of Truth”
- Product
- Digital Strategy
Oct 3
Webinar: Powering Morning Brew's Transformation
Discover more about the technologies that enabled Morning Brew to evolve from a newsletter to a multi-channel media brand.
Evan Roxanna Ramzipoor
Read “Webinar: Powering Morning Brew's Transformation”
- Product
- engineering
Sep 15
Content is Queryable: (Re)Introducing GROQ
Learn more about the query language we didn’t want to invent, as well as our plan to support GROQ into the future.
Simen Svale
Read “Content is Queryable: (Re)Introducing GROQ”
- Product
- engineering
Sep 15
GROQ Developer Update: New Versioning Scheme and Functions
Details on how we will support our open query language moving forward, as well as new functions released and available for the Content Lake.
Matt Craig
Read “GROQ Developer Update: New Versioning Scheme and Functions”
- Product
Jun 22
Sanity & Shopify: Build remarkable storefronts with Hydrogen
Trying out Shopify’s new platform for building custom storefronts? Check out our complete example of how you can power remarkable shopping experiences with structured content.
Even Westvang
Read “Sanity & Shopify: Build remarkable storefronts with Hydrogen”
- Product
Jun 14
Make It Yours: Sanity Studio v3 Developer Preview
Sanity Studio has gotten a major upgrade to the developer experience. It's faster and easier than ever to customize however you'd like.
Knut Melvær
Read “Make It Yours: Sanity Studio v3 Developer Preview”
- Product
May 3
Publishing: Scheduled
Sometimes you just need your content to publish itself when you’re not around. On all paid plans you can now make this happen with Scheduled Publishing.
Even Westvang
Read “Publishing: Scheduled”
- Product
- Company
Dec 31
2021: A year in review
"2021 was a blowout year for Sanity" the Jamstack survey concluded. Looking back we have built our community our product and our team to new levels. And looking ahead we are excited about what's coming!
Magnus Hillestad
Read “2021: A year in review”
- Product
Dec 16
Obvious features aren't obviously made
We walk through the engineering challenges of building a long-requested feature: References in Place.
Bjørge Næss and 2 more
Read “Obvious features aren't obviously made”
- Product
Dec 10
How Sanity helps you build delightful editorial experiences
These new features help you harness the power of structured content so you can build the great experiences your editors deserve.
Knut Melvær, Marcus Sarmento
Read “How Sanity helps you build delightful editorial experiences”
- Product
- Company
Dec 8
Pricing update: Free users
We’ve made updates to our pricing and now offer free admin users on all non-enterprise plans, the ability to purchase non-admin users, and have increased historical retention on Team and Business plans.
Marcus Sarmento
Read “Pricing update: Free users”
- Product
Dec 1
Advantages of Structured Content and Simple Rich Text Editors
Structured content breaks down content into reusable, meaningful pieces. Text formatting should be equally as intentional and purposefully.
Carrie Hane, Knut Melvær
Read “Advantages of Structured Content and Simple Rich Text Editors”
- Product
- Community
Nov 15
Sanity now available on Shopify
Sanity launches solutions on Shopify empowering merchants to build unique shopping experiences.
Marcus Sarmento, Even Westvang
Read “Sanity now available on Shopify”
- Product
Nov 10
Upgraded access control: SAML support & easier role management
Sanity releases SAML SSO support and makes administering roles available in the management interface.
Marcus Sarmento
Read “Upgraded access control: SAML support & easier role management”
- Product
Oct 6
Introducing GROQ-powered Webhooks
Learn about our new webhooks system that harnesses the power of GROQ to provide fine-grained triggers and customizable payloads.
Marcus Sarmento
Read “Introducing GROQ-powered Webhooks”
- Product
- Company
Oct 1
Jamstack Conf: Feature launch and editor experience workshop
We've got a lot planned for this year's Jamstack conf, we hope you join us next week!
Knut Melvær
Read “Jamstack Conf: Feature launch and editor experience workshop”
- Product
Aug 25
Now you see them, now you don’t. Introducing Conditional Fields.
Sanity Studio adds first-class support for conditional fields. Hide or show parts of forms based on programmable logic. Enhance the editing experience for content creators by reducing cognitive load.
Marcus Sarmento
Read “Now you see them, now you don’t. Introducing Conditional Fields.”
- Product
Jul 16
SEO Pane plugin: Create and preview content metadata in your Studio -
Stay SEO ready: Create and preview content metadata in your studio with the SEO Pane plugin.
Lo Etheridge
Read “SEO Pane plugin: Create and preview content metadata in your Studio - ”
- Product
- Community
Jul 15
Announcing the Sanity Content Lake integration for Vercel
Now available on the Vercel Marketplace
Knut Melvær
Read “Announcing the Sanity Content Lake integration for Vercel”